Why Cask Ale Matters: Insights from CAMRA's Chairman
With CAMRA Chairman Ash Corbett-Collins

In this episode of The Beer Rep Chats With, Martin speaks with Ash Corbett-Collins, the chairman of CAMRA, about the significance of cask ale in British culture, the challenges it faces, and the ongoing campaigns to promote and preserve it. They discuss the importance of choice in pubs, the role of beer festivals, and the value independent breweries bring to local communities. Ash shares insights on engaging younger audiences and the future of CAMRA, emphasising the community aspect of beer culture and the need for more local independence in the brewing industry.
Episode Highlights
- The Iconic Nature of Cask Beer
- The Impact of Global Brands on Local Pubs
- Challenges Facing Independent Breweries
- The Great British Beer Festival’s Relocation
- Engaging Audiences in Beer Culture
Ash says:
“The market is so dominated by these global players and these certain chains that aren’t given the choice .”
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Why This Episode Matters
This episode matters to consumers because it highlights why cask ale is more than just a drink—it’s a vital part of British culture worth protecting. Ash Corbett-Collins, chairman of CAMRA, explains the challenges facing cask and why campaigns to preserve it matter for choice, flavour, and tradition in pubs. Listeners gain insight into how beer festivals and independent breweries enrich local communities, while also hearing how CAMRA is working to engage younger audiences and ensure the future of pub culture remains vibrant. For consumers, the conversation shows that choosing cask or supporting local breweries isn’t just about taste—it’s about keeping community, heritage, and independence alive in every pint.
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